We all know that having your own business is exciting, just as much as riding a roller coaster is. Besides the learning curve associated with building a business from scratch, through those ups and downs we meet wonderful people that will add to our excitement, and we will get clear about the ones that are…

Recently, I went through a business rebranding, paralleled with a personal rebranding. I used to promote myself as a “Marketing Consultant specialized in Social Media” and, as my clients’ needs were growing, I felt the need to grow also, in order to serve them better. So, with new services, a rebranding was necessary.